TEACHING AND TRAINING

   Frank began his insurance career in 1978 with the Metropolitan Life Insurance Company in his home town of Jackson, MS. Since that time, he has served as an agent, recruiter, manager, and as a trainer for several companies to include Universal Underwriters, Southern Farm Bureau, AFLAC and Colonial Life. .While working in the past as an agent, manager, recruiter, and trainer, Frank developed a selling method he refers to as CONVERSELLING. He began to develop this method while learning from and helping to promote well known speakers such as Zig Ziggler and Tom Hopkins. In addition to now serving with Colonial Life as a District Development Manager, Frank does public speaking and training for his own company, Franklin Consulting.  

The art of CONVERSELLING is the use of specific conversational wording in the sales process. The concept of conversational selling is designed to put the potential customer at ease during the presentation. Using this method allows the customer to make buying decisions without the tension that is normally present in the decision making process. It also encompasses the use of language that leads the potential buyer to fulfill the desires that have been uncovered through the process of needs probing.